* You are viewing the archive for July, 2010

Social Email: Clash of Cultures or Marketing Dynamite?

In the words of Brian Solis, "Email is technically the largest untapped social network in the world". Although on one level that's a pretty obvious statement, on another it's a really astute observation that starts you wondering why we're all so excited about Twitter an...
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Five Reasons to Monitor Social Media

At Social Media Marketing 2010 (San Francisco) on Thursday, Maria Ogneva from Attensity gave an excellent introduction to social media monitoring (see my Social Media Marketing event summary, which includes her presentation). In addition to setting out the ideal proces...
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Social Media Marketing 2010 – San Francisco: Story of the Day

I'm in San Francisco at the moment and yesterday I had the pleasure of co-hosting Social Media Marketing 2010 - the first in a series of events run by Influence People (my events company alter ego) on this side of the Atlantic/Pacific - depending on which way you choos...
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Making Social Media Marketing Deliver

Next Thursday (8th July) we're holding the sister event to SMMUK10 in San Francisco. Social Media Marketing 2010 (San Francisco) will bring together 20 of the world's leading social media minds to ask one simple question: how can we make social media deliver for marketi...
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