* You are viewing Posts Tagged ‘Influencers’

What Makes a Consumer a Fan?

This is a guest post from Tuhin Roy, Co-founder of Fanzy. I met Tuhin at one of my events in London and, I see a lot of Facebook apps, but I think he's onto something. See if you agree. Have you ever been perplexed to see someone walking down the street wearing a...
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Is Flawed Influence Measurement Better Than No Influence Measurement?

[caption id="" align="aligncenter" width="430" caption="Shigero Miyamoto - One of the Time's 100 most influential people of the year"][/caption] I just spotted the bit in LinkedIn Groups that identifies "Top Influencers this week". In the Connected Marketing Netw...
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A Short Review of BrandWatch’s Dashboard

I had a demo of BrandWatch recently, ably accompanied by Seb Hempstead (Account Exec), and was impressed both by their current Web Dashboard and it's forthcoming incarnation. BrandWatch are serious data-heads. Having started out building monitoring systems for the Br...
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