Although I'm a social media marketer, I have to say, I rarely advise clients towards advertising. Usually there's a lot of work to be done simply building up their social media presence towards genuine engagement, and that's a major task in itself. A recent project I...

We've just published a video summary of Social Media Marketing 2010 - and it's well worth a look if you missed the conference last week. It gives a nice flavour of the excellent speakers we had (Chris Brogan and Brian Solis included), the fantastic venue (Cavendish Cent...